Want more sales? Better profitability? Our Amazon PPC experts use the latest technology to optimize campaigns for your specific needs.
Schedule your call with a Canopy PPC expert today
We’re honored to be named the fastest growing Amazon Agency in America!
With a proven 66.75% average year-over-year PPC profit increase, our optimization process is powered by Human Intelligence and supported by custom-built technology
Average year over year profit growth
PPC sales growth
ROAS
Your Amazon advertising should work for you, not the other way around. Whatever your brand goals, we’ll build your advertising strategy to get you there in record time.
We optimize our PPC campaigns to eliminate wasted ad spend so your budget goes farther. That’s more money to reach new audiences and make sales.
Drive discovery, increase visibility, and expand your audience with Sponsored Brand Ads so your brand comes first to mind when shoppers are ready to buy
Saving ad spend is great, but generating new sales is even better. Our optimization strategies help you reach relevant shoppers and put more money into your bank account.
By uncovering gaps in your competitors’ PPC strategy and designing customized PPC campaigns, we help you drastically increase your share of the marketplace
We don’t leave your Amazon Sponsored Advertising to chance by entrusting it to AI or inexperienced VAs. Instead, we deploy time-tested strategies and custom-built software to maximize your ROI.
Thanks to exhaustive research and proprietary software tools, we uncover the best-performing keywords for your products and negative match the ones draining your budget
Our system of checks and balances continually improves bid optimization, thereby decreasing wasted spend and increasing keyword targeting to generate more sales
We make data visualization easy by turning metrics like cart abandonment, conversion rate, and new-to-brand purchases into understandable, actionable performance insights
Our customized PPC growth strategy will create maximum returns from an ideal blend of Sponsored Ad types
You won’t have to worry about unexpected ad costs since our daily budget adjustments are designed to evolve alongside your business goals
Turn shifting marketplace trends from a potential problem into a golden opportunity through the power of Canopy’s Human Intelligence-based advertising
The first thing on the agenda is to test your advertising system from top to bottom. We systematically address everything from catalog coverage to how spend is being controlled, so that you have a solid foundation for your account’s growth.
With a good foundation in place, we use our decades of collective Amazon advertising experience to capitalize on what’s converting, own the top of page one, and claim more market share from your competitors.
The next phase is to start expanding your high-transaction keyword fields to find promising new advertising opportunities. This might include new ad types, campaign types, and more – all with the goal of expanding reach and increasing sales.
We believe that you should be the hero of your own story. Here’s what Canopy’s Partners have to say:
“Canopy was able to increase product visibility across the board, and I liked that they weren’t only about using AI as a tool.”
TickleMe Plant Company, Inc.
Just love the fact that I don't need to worry about PPC anymore! Now I can take care of things that I like, that bring me joy.
Surviveware
“Canopy Management has been exceptional in the delivery. They care about shared success, they’ve been easy to work with, and their strategies work!”
FreshCap Mushrooms
“At the end of the first month I am over 50% up on the previous month and a whopping 230% up on the same period last year!”
Sassy Squirrel Inc.
“What sets Canopy apart is that the team actually provides the results they’ve promised us! I’ve never felt that way with other agencies I’ve worked with.”
4KOR Fitness
"I'm experiencing massive growth in just a few months. I have to say the investment with Canopy is totally worth it!"
Updraft Ventures
The team is very quick to follow up if there are any unanswered questions. Canopy has all of the services you need in order to be successful on Amazon.
Nutritional Supplements Corporation
Communication with Canopy was fabulous. They took the bull by the horns and delivered above and beyond my expectations.
JA Global Express
Not only did Canopy double the business, but they also doubled my profit margin. So it’s just… it’s crazy!
Zugu Case
We saw growth at the same time as cost reduction - Canopy created the breakthrough for us that we couldn’t have done ourselves.
Gearonics
Partnering with Canopy has created massive growth for us for sure. They made Amazon a really reliable revenue stream for us.
Snow Teeth Whitening
Sales are up 59% from last year - you can’t argue with that. You want to get started? Get started right. If you’re on the fence, just do it - it obviously works with Canopy.
Natural Foot Orthotics
See how our PPC Management creates higher conversions, increased sales, and more efficient advertising:
Each ad type on Amazon has a different application and its own place in the advertising funnel. In most cases Sponsored Products is the primary ad type that drives the majority of sales given these ads drive placements on highly relevant customer search result pages.
ACoS targets are based on marketing strategy and can vary depending on factors like competition and product prices. Ultimately, when you know your breakeven ACoS and use it as a target in advertising, you can understand the volume of sales as a baseline and make strategic decisions from a revenue and profitability standpoint.
While it can happen, more often than not we focus on one or the other. If ad spend is high and profitability low then it’s important to control your budget by optimizing keywords to the ACoS target. Usually after this is achieved, initiatives to increase sales are deployed around keywords, ad types, and products that are showing a positive return on investment.
Each ad type on Amazon has a different application and its own place in the advertising funnel. In most cases Sponsored Products is the primary ad type that drives the majority of sales given these ads drive placements on highly relevant customer search result pages.
The amount of budget required to successfully launch a PPC campaign on Amazon will be different depending on your product niche and catalog. Highly competitive niches tend to drive higher cost metrics and higher cost-per-clicks. Bringing a budget large enough to accommodate the size of your catalog and the size of your potential customer base is a large part of building momentum on Amazon.
The sales lift generated by increasing your profitability limits will be proportionate to the amount to spend/budget an increased target opens up. This will also depend on your conversion rate and the amount of search volume more aggressive advertising can gain.
*Due to high demand we are first-come, first-serve
